If you’ve been paying attention to our blog this month, you’ve probably noticed references to something called “Giving Tuesday” slipped in among our many holiday gift guides. But what exactly is Giving Tuesday?
Launched in 2012, Giving Tuesday is perhaps best described as a foil for the ever-popular quasi-public holidays Black Friday and Cyber Monday. Celebrated yearly on the Tuesday that follows Thanksgiving, Giving Tuesday encourages observers to use the day to focus on giving back, both in their communities and in the world at large. Here at UncommonGoods, this will be the third year we’re toasting Giving Tuesday by doubling our donations to our Better to Give partners. That’s right: On November 28, 2017—otherwise known as today—we’ll double the donation your partner of choice receives when you select them at checkout from $1 to $2, and, as always, we’ll do so at no additional cost to you.
Not sure who to choose? We love all of our partners, so we can’t play favorites. We can, however, link you to the four stories we shared this month, one for each partner, to count down to this very day… you know, in case you need a little nudge.
First, we shared a story from American Forests, our longest-standing Better to Give partner, on their efforts to restore hundreds of acres of Texas thornscrub habitat… and save snuggly baby ocelots in the process. “Just before Christmas last December,” they recall, “the U.S. Fish and Wildlife Service (USFWS) posted cat photos on their website. While everyone loves cat photos, they aren’t exactly noteworthy in their own right. Except these were not your typical cat photos.”
Next, we partnered with RAINN to share a story from their survivor series: that of Samentha Moore, a survivor of sexual violence who turned to the organization’s online hotline for support. “Being able to help another victim is so important,” Samentha notes. “Whenever a survivor gets to a place where they feel comfortable, utilizing your edge on surviving can help those who might have just become a victim.”
In our third week, we shared the IRC’s account of brothers Patrick and George Ngalamulume’s journey as African refugees living in Boise, Idaho, with their family. “Our parents sacrificed a lot just to get us here,” George says. “They waited 14 years to hear that they were finally accepted for [refugee resettlement]. … All refugees have a story to tell, and if you give them that opportunity, you will realize they’re not who you think they are.”
Finally, just yesterday, we shared a video from 826 National, our newest partner, that tells the story of the Garcia family, whose children rely on 826LA’s programs to flex their mental muscles and build confidence in school and among their peers. “They never tell me, ‘I don’t want to go [to 826],’” says their mother, Juvenita Martinez. “I feel so glad to find this program. … I only want to say thank you to everybody who works here.”