On Saturday, January 21, 2017, women across the world marched together to protest injustice, lift each other up, and send the powerful message that women’s rights are human rights. Thanks to the combined efforts of millions of people, it was the largest single protest day in US history. From clever signs to a well-rehearsed song, marchers came prepared to fight for equality. As a plethora of pink hats stood out among the signs, songs, and crowds, it became clear that the hat would go down in history as a symbol of female power and unity.
Recognizing that the hat makes a strong statement, our Product Development team decided to incorporate it in a design that celebrates women. The Keep Marching Necklace is a wearable reminder that while there may not be an organized demonstration every day, the march for equality continues.
The necklace was designed by women who wanted to not only create a beautiful piece, but also develop a product that could make a positive impact. With that in mind, $5 from the sale of each Keep Marching Necklace supports our longtime Better to Give partner RAINN. Since partnering in 2010, we’ve donated over $350,ooo to RAINN–the nation’s largest anti-sexual violence organization–and hope to grow that amount when you select RAINN at checkout (our $1 donation is at no cost to you) and through givebacks on designs like our Keep Marching and Hope Shines necklaces.
As we approach a series of Women’s Marches planned for January 20 and 21, 2018, we asked the women behind this necklace to share what the pink hat symbol means to them and why they keep marching.
Why did you attend the Women’s March? What are you marching for?
To stand in solidarity with women, but also with people who have historically been marginalized, silenced, denied equal rights. I feel like the march was very much about showing up; showing the world that there is strength in numbers and that we may be individual people but collectively we can fight for equality and for our human rights. –Tiffany Jyang, Senior Product Developer
Why did the team decide to create a necklace featuring the iconic pink hat?
The pink hat was such a bold and striking symbol of the Women’s March. Looking back at photos from that day, it looks like miles and miles of pink yarn. We wanted to create something that all those women could wear all day, year-round as a reminder of the impact of that many women uniting together. The piece is pretty and warm (in a different way than the original knit hat!) and we hope it brings the person who wears it confidence, strength, and positivity. –Emily
What does the symbol on the Keep Marching Necklace mean to you?
As with many of our original items, we try to create something that has an emotional connection and lasting meaning. Within UG we personally identify with the injustices and double standards that women experience–which culminated in millions of women coming together to march worldwide for democracy, equality, and women’s rights. The pink hat is something that is now an iconic symbol with lasting historic significance. –Carolyn Topp, Director of New Business and Product Development
How was the decision made to include a giveback with this product? Why RAINN?
RAINN, the nation’s largest anti-sexual violence organization, has been a longtime Better to Give partner. RAINN carries out programs to prevent sexual violence, help survivors, and ensure that perpetrators are brought to justice. Helping to provide additional support for this mission is a natural fit for the Keep Marching Necklace. Their mission is why millions of women need to speak out. –Carolyn
What words of encouragement do you offer to someone who is looking to become more active in the Women’s Rights Movement?
It’s important that women are advocates for themselves and their own rights. If not us, then who? The Women’s March gave us all such a clear way to add our little (but essential) imprint on a huge movement–and it was fun! I myself want to be more involved in various women’s rights activism not only for myself, but also for the women in my life who I love and respect. –Emily
Listen to, learn from, and support other women (and not just the ones you personally identify with!). Also, it’s easy to feel like you’re not doing enough, or you’re not making a big enough impact. Do what you can but also remember to take time to recharge. It’s a lot of small steps and a long journey to make great change. I always go back to what Martin Luther King Jr. once said in a speech: “The arc of the moral universe is long, but it bends toward justice.” –Tiffany