The next Instagram Challenge theme is PUMPKIN SPICE! As soon as October hits, it seems that pumpkin takes over every aisle of the grocery store. From the moment we drink our morning coffee, to a sweet treat at the end of the day, this orange delight is becoming as ubiquitous as chocolate. As a result, we’re now craving things that we never imagined could be spiced with pumpkin (and we really like it). We want to see what creative pumpkin treats you’re enjoying this season. While sharing your delicious shots, be sure to use the hashtag #UGInstaFun to be in the running for a $50 gift card. Visit here to see the entries we’ve received so far.