“Our business philosophy is simple. We believe that good companies must be good citizens.”
Elizabeth Morrow’s journey with yoga didn’t begin until after a personal health crisis. Yoga was incorporated into her rehabilitation, and she realized that she could use design tools to share those benefits with others. Specifically, she wanted to create a tool that would make professional yoga training much more accessible. Morrow has a BA in Human Rights Studies at New York University, and an MA in History and International Relations from Tufts University, and this background has helped feed her desire to start a business that makes the world a better place, and to also do so in a way that is environmentally and socially responsible.