Yuki Sugiue is an engineer at Sony in Tokyo. Not long ago, Yuki realized that existing electronic paper technology, e-paper, had the potential to be used in ways far beyond its conventional application as simply a display in electronics products. He reimagined e-paper as a medium to express the versatility of style in fashion accessories. With the backing of Sony's Seed Acceleration Program, Yuki launched his own startup called Fashion Entertainments to design FES Watch with other cutting edge engineers, technologists, and designers. Yuki plans to continue to explore ways to transform fashion accessories using e-paper.