How to Create Your Own Jewelry Line Book

From workshop to accessory shop, learn how to create a line that shines.
created by

Emilie Shapiro


Emilie Shapiro created by

Emilie Shapiro

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Visualize World Statement Pieces

The necklace looked expectantly at the window shopper from behind the glass. Championing its cause—and, more specifically, its maker’s—is Emilie Shapiro, whose sparkling wares we’ve long offered here. In this comprehensive book, she guides budding jewelry designers through the steps toward developing a successful line, from conducting market research and creating line sheets to understanding buying schedules and establishing a social media presence so that you can, Emilie says, “make them fall in love with your brand.” Home, after all, is where the artful accessory is.

Emilie Shapiro

created by

Emilie Shapiro


New York

There was never a moment that Emilie Shapiro didn't consider herself an artist. "Before I could speak I expressed myself through what I made with my hands," she says. "I am so incredibly lucky that my parents allowed me to pursue life on the path I chose." That path led to a line of jewelry comprised entirely of one-of-a-kind pieces she crafts by combining her metalsmithing skills with her love of found objects. "I have a massive stone collection that I started when I was two," says the New York City resident. "I usually pull out out my drawers of gems and minerals and something catches my eye that I haven't seen before or forgot about." When Emilie creates a piece, she says she imagines the wearer seeing a reflection of themselves in it—“beauty in imperfection."

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7.25" L x 9.25" W x 0.75" H; 178 pages
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