Eran Weinberg is a serial entrepreneur and inventor who is passionate about creating products that help people live better. He received his degree in Product Design from Pasadena Art Center. Since then he has created over 100 products ranging from children's toys to consumer electronics to healthcare products. "I love making products that can help people live better. I saw an opportunity with the Yoga strap because stretching is an important part of being healthy. My vision was to create a product that provided more comfort, support, and is attractive and useful for everyone."